Established in 2004, Sommelier India is the country's first wine magazine, a four-colour, glossy quarterly published from New Delhi and read wherever Indians enjoy a glass.
Our mission is to promote wine knowledge through lively content that is inspiring, entertaining and educational to readers who appreciate wine and the pleasures of a healthy wine lifestyle, wherever in the world they happen to be. Printed on quality art paper with an emphasis on good design, SI matches the standards and lifestyles of a discerning readership that pours at home and abroad.
More than 100 issues have been published (each 84 pages), with over 800 articles by more than 30 leading wine and food writers from around the world. Primarily subscriber-based, the magazine is distributed to major hotel chains, Foreign Missions in India, hospitality institutes, Platinum Gold Credit Card members, and wine clubs across the country, and reaches Indian wine lovers in London, Paris, New York, San Francisco, Sydney and Dubai.
Reach an affluent, wine-first readership at home and abroad.
Join advertisers like Dubai Duty-Free, Sula Vineyards, Grover Vineyards, Big Banyan Wines, Reveilo Wines, Bouvet Ladubay, Brancaia, Sopexa, Ethos Watches, HP Computers, SDA Bocconi, and The Oberoi Group of Hotels who have built brand awareness in the pages of Sommelier India.
Why advertise
- Direct reach. Print published four times a year, plus daily online. It is read across Mumbai, Delhi, Hyderabad, Bengaluru, Chennai, Kolkata, London, Paris, New York, San Francisco, Sydney and Dubai. Retail, subscription (3× readership) and select hotel suites; all print advertising also appears online.
- Affluent, discerning readers. High-net-worth connoisseurs, collectors, business leaders, and senior hospitality professionals who travel extensively and invest in the best the world has to offer.
- Serious about wine. A subscription to India's only publication dedicated to wine is a statement of intent: readers who also care for fine dining, high horology, motoring, jewellery, and fashion.
- A growing category. Consumption is increasing 20–30% year on year, with wine clubs and professional bodies subscribing in bulk.
- A premium brand. The only print publication in India dedicated to wine, produced to international lifestyle-magazine standards.
- Powerful partnerships. Ongoing collaborations with leading wine exhibitions, event organisers, and hotel groups; editors have been featured in the Times of London, Financial Times, India Today, Outlook, and TimeOut.
A note on Indian advertising regulations
Direct liquor advertisements are not permitted in India, but lifestyle and brand advertisements that depict vineyards or the culture surrounding wine are. Promotions and advertorials are also available to advertisers.
The rate card is not published online. For current rates and specifications, write to advertise@sommelierindia.com.